Local SEO specialists
Harness the potential of your website and Google Business Profile
💰 Prices that every small business can afford
💡 Specialists in building local organic traffic
📚 Combined 50+ years experience in local SEO
What we do.
Optimise your website
We make incremental improvements to your website; refining layouts and adding new content such as pages and blogs. We periodically test what has the most positive impact on your ranking, and refine our methods. This signals to Google that your site is highly relevant to potential customers.
Optimise your GBP
We optimise your Google Business Profile around your keyword strategy and then upload your GBP information to relevant local directories. This signals to Google that your business information can be trusted.
Post updates regularly
We keep your business fresh and relevant by consistently posting updates across the web, from on-site blog articles to Google posts. This signals to Google that you're active and ready for customers to find you.
Our pricing.
Our prices are simple and transparent. Your monthly fee is made up of the wages of a local SEO specialist, a copywriter, and a small markup to keep our business running. That’s it. No hidden agency fees.
Starter
p/mo
£150
Your specialist works:
5hrs p/mo
+2hrs copywriting p/mo
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5 keywords targeted
✔ Keyword strategy
✔ GBP optimisation
✔ On-page optimisation
✔ Off-page optimisation
✔ Monthly reporting
BEST FOR SMALL BUSINESSES
Essential
p/mo
£550
Your specialist works:
20hrs p/mo
+10hrs copywriting p/mo
________________
20 keywords targeted
➕ Starter plus:
✔ UX/UI optimisation
✔ Internal link building
✔ Citation clean-up
✔ Review management
✔ 2 blog articles p/mo
Advanced
p/mo
£950
Your specialist works:
40hrs p/mo
+20hrs copywriting p/mo
________________
50 keywords targeted
➕ Basic plus:
✔ Targeted backlinking
✔ Image & video upload
✔ Advanced tech fixes
✔ Review generation
✔ 4 blog articles p/mo
Authority
p/mo
£1,600
Your specialist works:
80hrs p/mo
+40hrs copywriting p/mo
________________
80 keywords targeted
➕ Advanced plus:
✔ Extensive backlinking
✔ Bespoke reports
✔ Competitor tracking
✔ Advanced analytics
✔ 6 blog articles p/mo
Our local SEO services.
Our local SEO specialists provide a full suite of services aimed at boosting your local rankings. Each custom-designed service is tailored to your business, and grounded firmly in the expertise we’ve collected over the years.
1
Creating the strategy.
Our five strategy services focus on creating a robust local SEO strategy that is grounded in outranking your competitors. We put particular emphasis on tailoring your local SEO strategy to the goals of your business, ensuring the customers we bring to your doorstep are open to buying your most profitable products and services.
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Most local SEO agencies overlook the importance of truly understanding your business. Our local SEO specialists do a deep dive to understand what makes your company unique, your key objectives, and which products or services generate the most profit. We’ll then prioritise these products and services so you can make maximum profit from your leads.
Many local SEO agencies focus on low-hanging fruit that doesn’t impact your bottom line, but we craft strategies designed to grow your business based on your own unique objectives. Our focus at golocal, is always on what matters most to you and your business.
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Our local SEO specialists analyse your business location and local market for where you can make the most impact.
For instance, let’s say you’re based in Kensington, with a population of about 60,000 but close to central London - targeting ‘Kensington’ alone might be limiting due to the low search volume. Instead, we’ll look to London’s wider search volumes, allowing us to capture more relevant local traffic. Your current local SEO agency might show you have a great ranking in this local area, but what does it matter if the local search volume is low?
This key step, often overlooked by other local SEO agencies, ensures you make the most of your local area.
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Once we’ve pinned down your target location, we conduct a comprehensive competitor analysis.
We meticulously study the top local competitors; assess their traffic, backlinks, and keyword profiles to gain insights that inform our strategy. This process gives us a roadmap based on what’s working (or not) for similar businesses in your area, so we can put you ahead.
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Local keyword research differs from national or global SEO. Many local SEO agencies miss this distinction, relying on UK-wide search volumes for city-specific campaigns. For instance, “SEO company” has 5,000 searches in the UK but only around 1,000 in London. If your target location is London only, the UK-wide search volumes are irrelevant.
At golocal, we focus on hyper-relevant, long-tail keywords with real impact. We avoid fluff (like low-value informational keywords) and go straight for commercial, navigational, and transactional terms.
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If you have a website (which isn’t a requirement for us), we’ll conduct a full technical SEO audit. We then fix issues based on priority:
High-priority fixes address performance blockers like noindex tags on important pages, crawl issues, 404 errors, and poor Core Web Vitals (LCP, FID, CLS).
Medium priorities include things like thin content, and missing H1 tags.
Low priorities cover things like unminified files, and missing social sharing buttons.
This tiered approach ensures we tackle what matters most, first.
2
Getting the results.
Our five results services are designed to cover all bases to help your business outrank your competition. We weight these services based on the latest industry insights, meaning we give higher priority to services which are more likely to move you up the rankings. This method, when paired with a robust strategy, quite simply, gets results.
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We’ll first focus on your optimising your Google Business Profile (GBP) for maximum local visibility. This is the most influential factor in ranking according to the latest industry insights.
If you don’t have a profile, we’ll create one for you. We’ll then optimise essential elements like categories, services, and posts, regularly updating your profile to attract and convert customers effectively.
While keyword stuffing your brand name might yield short-term results, it risks a suspension - and we won’t put your profile at risk.
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Our on-page optimisation aligns with your local SEO strategy, covering meta tags, internal linking, headings, alt tags, duplicate content, and much more.
Each page is optimised based on keyword research and mapped to user intent, balancing search engine requirements with a user-friendly experience to maximise relevancy.
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At golocal, we create a content strategy centred around your goals.
Many agencies churn out irrelevant content, but we produce purposeful, high-impact content that supports SEO and conversions.
Our approach covers the full funnel—Top of Funnel (TOFU) for informational searches, Middle of Funnel (MOFU) for navigational intent, and Bottom of Funnel (BOFU) for commercial queries. Each piece of content is backed by real data, so we only focus on topics with actual search volume and relevance to your audience.
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Link-building is crucial, but quality outweighs quantity.
Instead of accumulating low-value links, we build relationships with high-authority sources, including local directories that improve local visibility. By leveraging broken link-building, digital PR, competitor analysis, and much more, we build links that are relevant and enhance your domain authority.
Each link we secure strengthens your profile and supports long-term SEO success.
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An often overlooked, but essential local ranking factor is having an effective strategy to garner consistent reviews for your business.
We’ll advise you on both online and in-store strategies to encourage your customers to frequent your review page. We’ll then respond to all reviews for you to keep engagement with customers high.
At golocal, we’re also not afraid of negative reviews! These not only give us an opportunity to learn and respond to the issues raised, but show that your business is authentic. No-one trusts businesses that have only 5 star reviews!
Come and chat to us.
If our pricing plans aren’t suited to you, then let’s chat. At golocal, we’re happy to go off script and design a custom plan suited to your needs and budget.
You can achieve a lot for a little when you’re paying local SEO specialists directly.
Full transparency of your local SEO performance.
We don’t hide behind account managers who talk up your performance using metrics you don’t understand. We prefer to show you.
Our local SEO specialists use the latest software to produce easy-to-understand reports which succinctly summarise your performance across a number of key ranking factors.
FAQs.
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At golocal we like to keep it simple. We don’t hire unnecessary middlemen to speak to you. We don’t charge overheads out to you. Your monthly fee pays for a dedicated local SEO specialist to work directly for your business and deliver ranking results. Nothing else.
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Because we’ve stripped out everything that makes other local SEO agencies expensive. Forget the extra layer of account managers or the expensive overheads - your money goes straight into improving your local rankings. By working directly with local SEO specialists and cutting out the fluff, we keep things lean and pass the savings on to you.
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Your campaign will be handled by an experienced local SEO specialist - someone who knows the ins and outs of getting local businesses seen online. And yes, you’ll be in direct contact with them, so you’ll always know who’s working on your business and what’s happening next.
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Of course! We know every business has different priorities. If our standard packages aren’t a perfect fit, we can create a custom plan designed just for you. Our local SEO specialists will work with you to make sure it’s exactly what you need.
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Local SEO takes time, but it’s worth it. You’ll usually see meaningful changes within 3–6 months, depending on your starting point. With direct access to your local SEO specialist, you’ll always know what’s happening and what progress has been made.
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If something’s not working, we want to know about it. We’ll review your strategy and make any changes needed to get things on track. Still unhappy? No problem - you’re not tied into anything you can’t get out of. If you’re not seeing the results our local SEO specialists have predicted for you, give us a call and we’ll figure it out together.